Modern-day marketing and advertising have become overrun with companies fighting to get consumer attention. Some tactics are clean and straightforward, some try too hard to be clever, and many try to rip off the success of others. In many cases, considerations for the core customer get lost or misguided based on the medium, to name but a few examples I often see in the wild: Social media icons placed on out of home media (billboards, bus shelters, magazines) that do nothing more than to say to the customer: "we're on Facebook." Congratulations, so are every other company. Long URLs on advertisements that very few people will recall 30 seconds later. White text on a bright background (or dark on dark, etc.) makes for hard to read ads as people (or moving objects with the advertisement) pass or maybe impossible for colorblind people.
Bits Creative Agency | Marketing, Branding & Web Development
Your one-stop solution for all things marketing.
We create brands that get recognized, websites that convert visitors to customers, social content that grows your online community - you get the gist - we turn your marketing efforts into tangible results.
From traditional advertising to digital strategies, our multidisciplinary team of pros have what it takes to exceed your business goals through in-depth strategy, custom copy, exceptional creative, and brilliant code. All while staying on budget and on schedule.
Because who says you can’t have your cake and eat it too? Not us. We love cake.
Twist by Trampoline, a subsidiary of Trampoline Branding, has purchased Halifax marketing and website development company, Bits Creative Agency. The new agency, co-branded Twist & Bits is now one of the region’s largest direct-to-execution marketing partners. With strong roots in both digital and traditional marketing, Twist & Bits offers a full suite of services including: website development, e-commerce optimization, SEM, content marketing, branding, graphic design, collateral and communications.
We utilize strategic Search Engine Optimization (SEO) techniques to give your company a high-ranking placement in search engines; ensuring your business is always top of mind and top of browser. We’ll never just put words in your mouth — we prefer to dig deep into your brand’s strategy and craft fresh language that truly reflects your unique tone and brand spirit, resulting in a voice that is distinctly you.
La Famiglia enjoying lunch al fresco at @rinaldoshfx ?❤️
Hike Nova Scotia is a non-profit organization whose mission is to encourage and promote a growing hiking culture throughout Nova Scotia. We began our journey with Hike when they applied to our annual Brand Spring Clean Contest looking for help updating and refreshing their existing brand.
We put in the hard work on the back-end, so your consumers never have to work to understand your site. Every click, scroll and touch is easily navigable for your customer regardless of the device they use to interact with your website; providing the best support possible for your product and service team.
When the InterTalk Critical Information Systems team needed a new website as reliable as their products, they turned to Bits Creative for help. From a custom new site to completely revamped branding - take a look through our case study to see our work on the front lines.
Change can be scary a thing, especially when it comes to your business. So when do you know if it’s the right time to change or tweak your brand identity? Should you make minor adjustments or do you require a complete redesign? A brand refresh could include anything from a logo update to a complete overhaul of the look and feel, new website, imagery, colours, communications, or consumer interaction. There isn’t a one “right” answer for every company, but there are some indicators that will help let you know it’s time for a refresh.
Happy Birthday to our office teddy bear, Gerry ?. Thanks for being so darn awesome ?.
Because we were born in the web, we believe multimedia is king. It’s only instinctual for us to focus on how your brand elements will be used across all mediums, from researching domain names to television ads we do it all - creating a seamless identity across all touch points.
When it’s time to get tactical, we’re your people. We’ll work with you, and your advertising budget, to grow greater brand awareness through both the traditional and the not-so-traditional advertising avenues. Social media, mobile apps and the internet have changed the game when it comes to creating memorable and inspiring ads that resonate with consumers. As a creative agency we have the tools and skills to deliver impactful advertising campaigns across all mediums.
We did it! ?Super proud of our #bluenosemarathon Relay Team who took a 42 km jaunt around the city this morning.
Mr. Louis Bezanson's first visit to the office and he's already stolen our hearts ??
Consider the impact of modern technology on e-commerce in today's data-driven society. We are now able to build intelligent customer databases that host a wealth of personalized details including purchasing habits. All of this analytic gold can be used to construct compelling marketing strategies tailored to the individual consumer in order to win back their lost business.
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